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DFI, Lakes Pen Agreement

License covers all U.K. markets, including Ireland.

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By: Karen McIntyre

Editor, Nonwovens Industry

Diamon-Fusion International, Inc. (DFI Nanotechnology) has signed an exclusive license agreement with British partner Lakes Ltd., DFI’s strategic partner for all U.K. markets. Under terms of the new license, Lakes can now actively promote its AllClear by DFI brand to customers in Ireland in an effort to increase its retail presence in the country. Lakes has continued its steady growth and reported its highest-ever sales month, which it attributes in part to the added value of DFI’s patented coating system.

DFI’s patented coating system has been nominated, through Lakes’ AllClear brand in England, by KBB Review for a prestigious “Environmental Innovation Award” to be awarded in May.

“Lakes has recorded its highest sales on record and DFI’s patented coating system has been, unquestionably, the main reason for our recent success,” commented Robin Craddock, Lakes sales director. “This is an accomplishment we are not only proud of but thrilled to have achieved, given the current global economy. We are very pleased with our partnership (with DFI) and look forward to continued growth and success with our new strategic expansion into Ireland.”


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